Lu LiuinMarketing in the Age of DigitalHow IKEA is Applying AR Technology to MarketingNowadays, companies like Apple and Nintendo spend tons of money and time on augmented reality or AR. This emerging technology will help…2 min read·May 2, 2021----
Lu LiuinMarketing in the Age of Digital5 Tips on Digital Marketing to Help Companies Succeed During PandemicThe Covid-19 pandemic dramatically changed our living environment and business ecological balance. In order to survive and gain profits…1 min read·Apr 25, 2021----
Lu LiuinMarketing in the Age of DigitalWhat Are Pros and Cons of Big Data in Marketing?Nowadays, people constantly produce a lot of data every day, and all those data could be collected for different uses. Big data is…3 min read·Apr 11, 2021----
Lu LiuinMarketing in the Age of Digital5 Key Factors of Creating a Good Website UXAccording to Don Norman, director of The Design Lab at the University of California, UX is everything that touches upon people’s…1 min read·Apr 4, 2021----
Lu LiuinMarketing in the Age of DigitalWill People Benefit From Google’s New Action?Google, an American multinational technology company that specializes in Internet-related services and products, recently announced the…3 min read·Mar 28, 2021----
Lu LiuinMarketing in the Age of DigitalSocial Media Environment Does Not Need MonopolyNowadays, social media platforms play an important role in our life. Everyone has tons of social media applications on their smartphone…3 min read·Mar 21, 2021----
Lu LiuinMarketing in the Age of DigitalHow Dermalogica is striking the right tone with its response to Covid-192020 was a different year for everyone. The rapidly developing COVID-19 situation not only caused people to change their lifestyle but…2 min read·Mar 14, 2021----
Lu LiuinMarketing in the Age of DigitalInstagram may create a “Clubhouse” in the future!Last night, I was browsing Hindustan Times’s website pages and noticed a very interesting article about Instagram. The article revealed a…3 min read·Mar 7, 2021----
Lu LiuinMarketing in the Age of DigitalWhy UX is important for Dermalogica?Last week in my Digital Marketing class, my group decided to pick skincare industry brands for our final project. I spent a week studying…3 min read·Feb 28, 2021----
Lu LiuinMarketing in the Age of DigitalDo you know yourself well? Yes, you are “Fascinated”!Do you know yourself well? Have you ever wondering how the world sees you? I believe everyone thought about those two questions at some…2 min read·Feb 22, 2021----
